Superior.
I am from Austria and because we are in comparison such a small (size and population) German speaking nation it means that Germany dominates most of our media, pop culture and market. Companies and individuals (like writers, singers) can export all their products to us and we have no chance the other way around. It's harder for us to establish something in Austria when we have such a strong competition from our neighbour. It's not always a bad thing, don't get me wrong. But it feels like our country is too dependent on Germany.
Also, there is this stupid rivalry going on in sports, especially football (soccer). For some reason we Austrians are made to believe that if we can't be grand in the market then we have to be in sports. So beating our "superior" neighbour is an act of showing that we are a strong nation when in reality it doesn't make any difference.